Knowledge Exchange

Knowledge Exchange August
Case Study: Alfred Health Report



Alfred Health is proud to be reducing consumption of sugar-sweetened drinks through a series of nudge trials by changing placement and price of drinks. In all four of the trials, consumers kept buying drinks; there was no significant difference in total drink sales, however, promisingly people shifted away from sugar-sweetened drinks and towards healthier choices. This translates to around 36,500 fewer sugar sweetened beverages sold at The Alfred each year. They created this report to help share their experience.


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Healthy Choices:
Physical Activity:
Tools/Resources: Target Audience - Aboriginal & Torres Strait Islander CommunityCase Study: 'Be like Ethan' - Creating a value proposition
Program Resources
Partnership Marketplace: Life Saving Victoria - 'Engaging Culturally and Linguistically Diverse Participants'


Partnership Marketplace: GippSport - 'Let's Get Active Gippsland'

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